1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember your preferences, recognize you on return visits, and improve your overall user experience.
Along with cookies, we may use similar technologies such as:
- Web beacons (pixels): Tiny graphics with unique identifiers used to track user behavior.
- Local storage: Technology that allows websites to store data locally on your device.
- Session storage: Temporary storage that expires when you close your browser.
2. How We Use Cookies
Urban Homes uses cookies to:
- Keep you logged in to your account
- Remember your preferences and settings
- Improve the security of our Services
- Understand how you use our platform
- Personalize your experience
- Measure the effectiveness of our marketing campaigns
3. Types of Cookies We Use
3.1 Essential Cookies
These cookies are necessary for our website to function properly. They enable core functionality such as security, authentication, and accessibility. Without these cookies, services you have asked for cannot be provided.
3.2 Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your language preference or location. They may be set by us or by third-party providers.
3.3 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve the performance of our site.
3.4 Advertising and Marketing Cookies
These cookies are used to deliver relevant advertisements and measure the effectiveness of our advertising campaigns. They track your browsing habits and enable us to show you ads that interest you.
3.5 Social Media Cookies
These cookies are set by social media platforms (like Facebook, Twitter, LinkedIn) to enable content sharing and social features.
4. Third-Party Cookies
In addition to our own cookies, we may use various third-party cookies to report usage statistics and deliver advertisements. These third parties may set cookies through our website.
4.1 Analytics Providers
- Google Analytics: Tracks website usage and provides insights. Privacy Policy
- Hotjar: Records user interactions to improve UX. Privacy Policy
4.2 Advertising Partners
- Google Ads: Delivers targeted advertising. Ad Settings
- Facebook Pixel: Tracks conversions and delivers personalized ads. Privacy Policy
5. Managing Your Cookie Preferences
5.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can usually find these settings in the "Options" or "Preferences" menu of your browser.
Google Chrome
- Click the three dots in the top-right corner.
- Select "Settings" > "Privacy and security" > "Cookies and other site data".
- Choose your preferred cookie settings.
Mozilla Firefox
- Click the menu button and select "Settings".
- Select "Privacy & Security".
- Under "Cookies and Site Data", adjust your settings.
Safari
- Choose Safari > Preferences.
- Click Privacy.
- Select your cookie preferences.
5.2 Opt-Out Tools
You can also use industry tools to opt out of targeted advertising, such as:
6. Specific Cookies We Use
Below is a detailed list of the main cookies used on our website:
| Cookie Name |
Type |
Purpose |
Duration |
| _urbsession |
Essential |
Maintains your login session |
Session |
| _urbauth |
Essential |
Authenticates your account |
30 days |
| _urbpref |
Functional |
Stores your preferences |
1 year |
| _ga |
Analytics |
Google Analytics - distinguishes users |
2 years |
| _fbp |
Marketing |
Facebook Pixel - tracks conversions |
90 days |
7. Mobile Applications
Our mobile applications may use similar tracking technologies to cookies, including Device Identifiers (IDFA/AAID) to track usage and deliver relevant content.
You can manage mobile tracking through your device settings under "Privacy" (iOS) or "Ads" (Android).
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time. We encourage you to review this page periodically for any changes. Changes are effective immediately upon posting.